Dubai Holding has announced a strategic collaboration with Microsoft to bring artificial intelligence technologies into the core of its operational processes. The move reflects the group’s shift from limited AI experiments to a broader and more structured implementation of these technologies across its different business sectors.

The collaboration is considered a notable step in the Middle East and Africa region in the field of enterprise AI adoption. Through this initiative, Dubai Holding aims to build an operating model that uses advanced technologies to improve efficiency, enhance performance quality, and support day-to-day decision-making across the group.

As part of the project, Dubai Holding will integrate AI solutions into its main operations across several sectors, including real estate, hospitality, retail, entertainment, investments, and residential community management. This approach is designed to improve workflow, reduce repetitive tasks, and enable teams to focus more on activities that have a stronger impact on business growth.

The collaboration will also allow the group to benefit from advanced AI ecosystems, including leading global technologies such as OpenAI and Anthropic, within a unified operating environment that supports the safe and organized use of these tools. Employees will be able to access AI capabilities through a single interface, helping them apply smart solutions to their daily responsibilities in a practical way.

The transformation is expected to include the development of AI agents that can automate a number of routine procedures and simplify work processes. This could contribute to higher productivity and faster task completion across different business units. At the same time, Dubai Holding is focusing on applying these technologies within clear frameworks for governance and security, ensuring that AI is used responsibly and in a way that suits the nature of enterprise operations.

The project is not limited to providing technical tools. Dubai Holding also plans to implement a structured training program for its employees, including workshops and practical use cases. The goal is to help teams better understand the potential of AI and use it effectively in their different roles, supporting a gradual and well-managed transformation across the group.

This step is aligned with the direction of Dubai and the UAE toward strengthening digital transformation and expanding the use of AI in key sectors. The initiative also supports the goals of the UAE Strategy for Artificial Intelligence 2031 and Dubai’s AI roadmap by presenting an enterprise model that balances innovation, efficiency, and the responsible use of technology.

Amit Kaushal, Group Chief Executive Officer of Dubai Holding, said technology has become an essential part of the way the group works and creates value. He noted that the collaboration with Microsoft is part of a considered effort to introduce AI into daily operations, while continuing to invest in developing employee capabilities.

Brad Smith, Vice Chair and President of Microsoft, said the next phase of AI will be shaped by how organizations apply it safely and at scale. He added that this approach can create long-term value for employees, companies, and the wider economy.

The initiative reflects Dubai Holding’s vision of turning AI from a supporting tool into an essential part of the enterprise work system. It also highlights the importance of partnerships with global technology companies in supporting digital transformation and helping major organizations keep pace with rapid changes in the business environment.